Have you ever wondered how to attack investors to buy your franchise? Or how to provide an operating partner for a well-qualified investor? Today's guest, JB Bedasse talks about how his firm helps answer these questions. JB is the CEO and Founder of Corlex Capital. You can learn more about Corlex at the company website: www.CorlexCapital.com.
Corlex is a minority-owned private equity and consulting firm that invests in and serves the franchising industry by leveraging its specialized in-house operations team to create significant value for clients, investors, brand owners, developers, and the communities they serve.
In his previous career as an investment banker, JB led sales and trading desks and M&A business in Canada, the U.S. and Caribbean. JB guided businesses from whiteboard to initial public offerings and secondary placements for micro-cap stocks on Bay Street and Wall Street, with 200 plus transactions, 85 IPO’s and 8 billion dollars in capital raised. JB saw an opportunity to help other entrepreneurs scale with access to institutional investors and brings a broad range of business experience and acumen to Corlex.
He started Corlex with the vision to support early-stage growth companies through a hybrid model private equity principal investment firm fused with an operational advisory business. He anchored the company sourcing its first principal deal, Belief Brands, in 2016, and has built a successful operational consulting business in both the food and non-food franchise industries. With an office in Atlanta, GA, Corlex serves clients both domestically and abroad. JB is also the resident DJ in the office, spinning Thursday evenings when he’s not on the road.
Born in Kingston, Jamaica, raised in Montreal, Canada, and now based in Atlanta, Georgia JB has traveled to every continent except Antarctica. He speaks English, French, Patois, and dabbles in Spanish. He spends Saturday mornings street cooking and counseling with Feed the Homeless Project, where he’s served on the Board of Directors for the past 2 years, earning the “Volunteer of the Year” award in 2018. JB joined the Young President’s Organization in 2020.
When you ask JB what motivates him these days, he is likely to say “being thoughtful and impactful” in his business dealings, in his service and community investment, and with his family and legacy. Introspective and focused, JB will tell you he’s just getting started.
JB holds a Bachelor of Arts degree with a double major in sociology and economics from the University of Western Ontario, Canada.
If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/ or by calling Big Sky Franchise Team at: 855-824-4759.