Have you ever thought about changing your employee recruiting strategy to focus first on repelling the wrong candidates and then compelling the right ones? One of the biggest challenges I hear from our clients and business leaders around the country is that they cannot find the right people or enough people. What if one of contributing problems to finding the right people is that you don’t have an employer brand to communicate to potential new hires, new leaders, or new franchisees what is important to you ?
Our guest today is Bryan Adams, who shares with us the details on what an employer brand is and how to create one that compels and repels the right potential new hires.
Compel and Repel job applicants with your employee branding.
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ABOUT OUR GUEST:
Bryan is the CEO and founder of Ph.Creative, which is recognized as one of the leading employer brand agencies in the world. Ph.Creative specializes in building world-class employer brand and talent engagement strategy for companies such as Apple, American Airlines, British Telecom and Virgin.
Bryan is a specialist speaker and a 2x best-selling author of ‘Getting Goosebumps’ (2015) and ‘Give & Get Employer Branding’(2020).
ABOUT BIG SKY FRANCHISE TEAM:
This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/ or by calling Big Sky Franchise Team at: 855-824-4759.