Multiply Your Success with Dr. Tom DuFore
You’ve worked hard to build your business and now it’s time to grow. Join Tom DuFore, CEO of Big Sky Franchise Team, each week as he interviews leading entrepreneurs, executives, and experts who share their misses, makes, and multipliers. If you are a growth-minded entrepreneur, investor, or franchise company, then this is the podcast for you. Big Sky Franchise Team is an award-winning consulting firm and its consultants have advised more than 600 clients, including some of the largest companies in the world. Tom has the unique perspective of the “franchise trifecta,” by being a franchisor, a franchisee, and a franchise supplier.
Multiply Your Success with Dr. Tom DuFore
145. How to Compel and Repel the Right Job Applicants—Bryan Adams, CEO, Ph.Creative
Have you ever thought about changing your employee recruiting strategy to focus first on repelling the wrong candidates and then compelling the right ones? One of the biggest challenges I hear from our clients and business leaders around the country is that they cannot find the right people or enough people. What if one of contributing problems to finding the right people is that you don’t have an employer brand to communicate to potential new hires, new leaders, or new franchisees what is important to you ?
Our guest today is Bryan Adams, who shares with us the details on what an employer brand is and how to create one that compels and repels the right potential new hires.
TODAY'S WIN-WIN:
Compel and Repel job applicants with your employee branding.
LINKS FROM THE EPISODE:
- You can visit our guest's websites at: https://www.ph-creative.com/
- Get a copy of Bryan's Book: https://www.amazon.com/Give-Get-Employer-Branding-Belonging/dp/1544507062/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1679250005&sr=8-1-fkmr0
- Connect with our guest on social:
- If you are ready to franchise your business or take it to the next level: CLICK HERE.
ABOUT OUR GUEST:
Bryan is the CEO and founder of Ph.Creative, which is recognized as one of the leading employer brand agencies in the world. Ph.Creative specializes in building world-class employer brand and talent engagement strategy for companies such as Apple, American Airlines, British Telecom and Virgin.
Bryan is a specialist speaker and a 2x best-selling author of ‘Getting Goosebumps’ (2015) and ‘Give & Get Employer Branding’(2020).
ABOUT BIG SKY FRANCHISE TEAM:
This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/ or by calling Big Sky Franchise Team at: 855-824-4759.